How I Work With Homeowners
Many Homeowners considering selling their home may wonder what they should expect from a real estate professional. Different companies call what they offer “Full Service”, but that may mean something different to every individual. Here’s what “Full Service” means to me:
Marketing the Property
¨Prepare a Market Analysis of recent sales to determine Market Value.
¨Prepare an Estimated Net Sheet.
¨Discuss possible tax concerns.
¨Visit Active Comparable Listings.
¨Advise on Preparing the Home for sale or marketing with an “AS IS” strategy.
¨Pre-escrow/inspections and request showing feedback.
¨Provide a 3 Month Marketing Calendar and discuss pre-marketing.
¨Direct Mail, Just Listed/Just Sold postcards.
¨Open Houses & Broker Opens.
¨Take multiple digital photos.
¨Color Flyers & Presentation Binder.
¨Print Ads in area publications.
¨Yard Sign and outside flyers.
¨Neighborhood Information Handouts for Buyers.
¨Posting to MLS and Craig’s list.
¨Office/Agent websites and other search sites.
¨Realtor.com Showcase Listing for maximum nationwide online exposure.
¨Virtual Tour posted & e-mailed.
¨Sphere of Influence Cards.
¨Weekly Updates.
Negotiating for the
Best Bottom Line
¨ Prior to pricing the home, discuss possible strategies depending upon current market conditions.
¨ During the listing period, provide regular market updates and listing information on all comparables.
¨ Discuss timing concerns and contingencies to protect the owner’s interests.
¨ Present all offers in a timely fashion, and evaluate each offer for price, terms, and loan concerns.
¨ Prepare an updated net sheet with each offer.
¨ Obtain pre-qualification/approval letter from lender of each prospective Buyer and conduct a phone interview of the lender.
¨ Prepare and deliver acceptance or counter offers as needed.
Transaction Administration to
Get the Sale Closed
¨ Preparation and completion of all required disclosures.
¨ Order inspections and reports stipulated in contract
¨ Review all reports from inspections/title.
¨ Attend inspections/appraisal
¨ Follow time frames for contingency releases.
¨ Provide payoff and closing instructions to the title company and review the Estimated Closing Statement before the signing appointment.
¨ Attend the signing appointment.
¨ Transaction documents online for review by owner any time.
Call me today for a complimentary consultation.
Janice Spencer, Broker/Owner, Windermere Signature Collection 925-250-0399 |
